This is a newsletter for people grappling with product strategy. I want to help you understand the situation, anticipate predictable patterns, and make better moves.
I'm writing for people who shape products: leaders in product, design, and research, and senior practitioners who need to build influence beyond their formal authority. Lately, product engineers, as well. Updates range from the theoretical basis of the game at a high level, to the practical matters of diagnosing, acting in, and advancing the situation.
Key Ideas
A game is the our widest view of any situation, with six key parts.
Read more in Enter the Game:
The primary framework to describe concrete specifics is the playing field. This is the structure that changes with every good move.
Read more at Exploring the Field:
A critical aspect of the approach we explore is that you can't change peoples' behavior. However, you assume the perfect response: if you change how they understand the game and their options, different behavior will emerge.
You can sign up and get updates right here:
Other things of note:
- I send an update each Monday, building on prior weeks' thinking
- Past updates are in the Product Game index
- From mid 2024 – early 2026, I was writing the Loops and Cycles newsletter